Global Business Webinar 2023 - India Market of Opportunity
Objective: The Global Class consist of a 10-week training program of different modules in doing business Globally. The classes are taught by international Business professionals and covers culture, shipping and logistics, marketing, Finance, and legal modules for going global.
The class works with Businesses that wish to expand globally, some businesses are already global but take the training to expand their reach and as professional development for their employees. The classes can be taken online and are attended by Founders, CEO’s, COO’s, Business Development Specialist and VPs of different areas of the company. The classes are interactive and opens to best practices within companies, networking, and acquisition of clients.
The panel consist of:
Guest speakers:
- Dr K Rangarajan, Dr Saikat Banerjee and Dr Deepankar Sinha professors from the India Institute of Foreign Trade Kolkota India. They would lead the conversation on Trade, Branding and Business Strategy in India
- Franz Kolb Director of International Trade Diplomacy and Alex Guzman professors of the Executive Global Program of Business Management will discuss Why go Global and International Marketing.
- And Yuthika Mehrotra, student and nonprofit Director of Hoomans of Calcutta, India would look at the social aspects thriving in India (her role fulfilling social responsibility for the youth and community of Kolkata)
9:00-9:05 a.m. Welcome & Introductions: Beth Executive Director of The Mill
9:05-9:15 Franz Kolb “Why go Global “
9:15 –9:25 Dr K Rangarajan: Business Strategy
9:25-9:35- Alex Guzman: Marketing
9:35-9: 45 Dr. Saikat Banerjee Branding- The Art of Segmentation
9:45-9:55 Dr. Deepankar Sinha Trade
9:55-10:05 Yuthika Mehrotra Social nonprofit organization. (Interact )
10:05-10:15 Q& A
10:15-10:20 Closing Remarks: Venita
